Brightening/Pigmentation PM Serum
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IMPORTANT - WE HAVE CHANED OUR FORMULA MOVING FORWARD FROM 29th JUNE 2023. The consistency is different to our previous formula and is more of a gel based serum.
Free Postage when you spend £30
Product Name: Brightening Serum
Size: 30ml
Description: Our brightening night serum is a water based serum with Hyaluronic Acid, actic acid, glycolic, citric and malic acid with natural Vitamin C and other amazing ingredients.
Packaging: A pastel yellow glass jar with pump.
Benefits:
- Will lighten areas of pigmentation with continued use
- A water based formula that absorbs in nicely.
- Reduces appearance of pigmentation caused by sun damage and scars.
- Skin will appear brighter and more dewy from the first use and with continued use will further improve.
- Promotes a faster turnaround of skin cell renewal drastically improving the brightness and complexion of your skin.
- May reduce dark circles but this can be hard to treat with topical creams so its important you have realistic expectations as dark circles can be genetic, from diet, disease.
- Rich in Amino acids which protect the skin from pollution and free-radicals and restore visible skin damage like sun spots.
- Rich in Hyaluronic Acid which helps the skin retain moisture on a huge scale.
- Rich in Antioxidents
- Anti-Aging
- Hydrating
How To Use:
Apply a 5p piece amount of serum over the whole face and neck at night only (sunlight can affect the result) before your moisturiser. If you are following our four step routine you will slot this in between step 3 and 4 and if you are using an eye cream your eye cream will go on first. You can use more than one serum. If two different serums suit your skins needs you can alternate days using one or use two at the same time but in separate areas, do not layer them. Once your serum is applied you can use your Secret Formula moisturiser over the top. You will wake up looking glowy and fresh.
Is our brightening night serum for you?
Serums should be the most active product in your skincare routine. By active I mean this product contains a high concentration of amazing quality active ingredients that will drip feed into your skin while you sleep. The reason our serums are for PM is because the sunlight can interfere with the specific ingredients used and cause sensitivities to your skin in the long run. This blog post will focus on our Brightening and Pigmentation serum, going into great detail on each ingredient. Hopefully this post will help you decide if it is for you.
Before choosing what serum is right for you it is important that the very first thing you target is sensitivity. If you have any sensitive areas including areas of sore inflamed acne then please go for our sensitive serum until your skin is feeling less reactive, you can then start to gradually introduce a serum such as our ‘Brightening’
You can also alternate serums which I will go into detail about a little later in this blog post.
Pigmentation
Skin pigmentation can happen at any age. I myself started to notice areas of pigmentation around my mouth, under my eyes when I was in my teens and I have noticed mine changes throughout my monthly cycle, I also have one random patch on my cheek which I think is due to some kind of trauma to the skin at some point in my teens, most likely when I was squeezing my blind spots to death.
Skin pigmentation is what causes an appearance of uneven skin tone, it can be caused by the aging process, hormonal changes, scars, skin damage, and excessive sun exposure, poor diet and smoking. You may notice your skin is worse in the summer, looks yellowy and dull in the winter, and worse if you are pregnant or on your period.
We have put our serum together with a combination of great ingredients for improving pigmentation and overall brightening the skin making it look healthier and even.
So lets get started by focusing on the important ingredients one by one.
AQUA- water… Our Serum is water based but does also contain some oils, the oils are fractionated (in easy terms the fatty acids have been removed and it is a very lightest version of the oils so not to block pores)
Vitamin E - An antioxidant in quick terms an antioxidant is a compound that protects your cells from harm, in regards to the skin specifically this could be things like cigarette smoke, pollution or radiation. Vitamin E also makes the other ingredients more effective and works especially well with Vitamin C. It helps reduce and heal sun damaged cells one of the most common reasons for pigmentation.
Vitamin C and E - Together Vitamin C targets the water parts of your skin cells and vitamin E targets the and protects the oils parts of your skin cells. This ingredients combined are great for maintaining youthful skin cells and should be incorporated into your skincare routine from around the age of 25.
Citric Acid - Battles pollution and reduces signs of sun damage.
Lactic Acid - Gentle eats away the surface layer of skin cells revealing healthy brighter skin. This is an ingredients that is essential if your skin is looking yellowy/dull. It resurfaces the skin and works best in products used at night.
Malic Acid - Boosts collagen production in the skin and promotes cell renewal again essential in brightening the skin and making it ‘plumper’
Glycolic Acid - The most effective Alpha Hydroxy Acid as it penetrates so deeply into the skin. Glycolic acid stimulates fibroblast cells which are responsible for collagen production and increasing cell renewal. Increased cell renewal will give the skin a more all over even skin tone. This should only be used in night products as it can be affected by radiation, sun exposure and pollution.
Grapefruit - The amazing aroma of our brightening serum comes from the grapefruit, grapefruit is rich in vitamin C and also a powerful detoxing ingredient.
Hyaluronic Acid - Increases moisture absorption in skincare, extremely hydrating.
Sea weed extract - contributes to evening skin tone, removing dead skin cells, smoothing the skin and healing.
Olive Squalane - Moisturises the skin and creates and even skin tone.
Aloe Vera - extremely soothing and hydrating on the skin
How to use our Brightening/Pigmentation serum
Your Brightening serum should only be used as part of your PM routine. You will slot it in between steps 3 and four.
PM
Step 1 - Cleanse
Step 2 - ResurFACE/Regular flannel
Step 3 - Chamomile Tonic
Optional step - Eye Gel
Optional step - Brightening Serum
Step 4 - Chloe’s Secret Formula moisturiser
You can skin map with the serums which means only applying the brightening/pigmentation serum directly to areas of pigmentation and then for example using the dry serum directly onto dry areas. Do not layer or overlap the serum. Another way you can use more than one serum is by alternation days, so one evening use your brightening serum and the next use your dry serum (this works with all of the serums depending on your skin type) this can also work well if you are getting a little sensitive from the brightening serum which is very possible but also normal then you can use it 3 times a week and use our sensitive serum the rest of the week.
The skin can feel slightly uncomfortable for a short time when incorporating the ingredients above into your routine, mild discomfort is fine and normal as is a small amount of flaking as your skin resurfaces. IF your skin becomes very sore, very itchy, inflamed, bright red then cease use it may not be for you.
It may sting a tiny bit if you have sensitive skin or skin conditions, a small amount of stinging is normal and should subside in less than a minute.
The skin can feel slightly uncomfortable for a short time when incorporating the ingredients above into your routine, mild discomfort is fine and normal as is a small amount of flaking as your skin resurfaces. IF your skin becomes very sore, very itchy, inflamed, bright red then cease use it may not be for you
Please stop using this product if you experience itching, hives, flaking, burning. You can drop us a message if you are not getting on with this product, we will try to advise you first .. if you still do not get on with it we will arrange for you to send it back for a full refund (please note this will not include any postage costs)
Please check our ingredients list before ordering and check you do not have any known allergies to any of the ingredients.
When trying a new skincare product especially if you have sensitive skin it is always a good idea to patch test it on a small area, you can do this by popping some behind your ear and keeping an eye on it for 24 hours.
How To Use:
Apply a 5p piece amount of serum over the whole face and neck at night only (sunlight can affect the result) before your moisturiser. If you are following our four step routine you will slot this in between step 3 and 4 and if you are using an eye cream your eye cream will go on first. You can use more than one serum. If two different serums suit your skins needs you can alternate days using one or use two at the same time but in separate areas, do not layer them. Once your serum is applied you can use your Secret Formula moisturiser over the top. You will wake up looking glowy and fresh.
Your Brightening serum should only be used as part of your PM routine. You will slot it in between steps 3 and four. PM Step 1 - Cleanse Step 2 - ResurFACE/Regular flannel Step 3 - Chamomile TonicOptional step - Eye Gel Optional step - Brightening Serum Step 4 - Chloe’s Secret Formula moisturiser You can skin map with the serums which means only applying the brightening/pigmentation serum directly to areas of pigmentation and then for example using the dry serum directly onto dry areas. Do not layer or overlap the serum. Another way you can use more than one serum is by alternation days, so one evening use your brightening serum and the next use your dry serum (this works with all of the serums depending on your skin type) this can also work well if you are getting a little sensitive from the brightening serum which is very possible but also normal then you can use it 3 times a week and use our sensitive serum the rest of the week.
Aqua (Water), Glycerine (Veg) , Carbomer, Fucus vesiculosis (Seaweed) extract, Polysorbate 20, Aloe barbadensis (Aloe vera) leaf powder, Olive Squalane, Sodium Hyaluronate(Hyaluronic Acid) Sodium Lactate, Sodium citrate, Sodium glycolate, Sodium malate, Sodium PCA, (Lactic acid, Citric acid, Glycolic acid, Malic acid) Citrus Grandis,Phenoxyethanol & Ethylhexyglycerin1 (a small perc (Grapefruit) Peel Oil. Naturally occurring allergens*Citral, Geraniol, Linalool, Limonene
